MX-5 Miata: One-millionth car hits the pavement!
Back in January, we talked about a Mazda Miata that had a ½ million miles all driven its original owner. Now Mazda has another “million” milestone to announce. As of April 22nd, 2016, production of the Mazda MX-5 Miata reached one million units! This 27-years-in-the-making record all started at the Ujina Plant Number One in April of 1989.
In a recent press release, representative director, president and CEO of Mazda Corporation said “From the first generation through to today’s fourth-generation model, the reason we have been able to continue selling the MX-5 all these years is due to the strong support of fans around the world,” He continued “Mazda was founded in Hiroshima 96 years ago, and as we move toward our centennial year we will continue offering customers the joy of driving with this model, which has become a symbol of our brand. Mazda aims to create a special bond with customers and become a ‘one-and-only’ brand they will choose again and again.”
Mazda wants to say thank you to the fans and owners. Mazda has something truly special planned just for them. The One-Millionth MX-5 Miata will be on display at special fan events in Japan. This special tour begins in May. It hits the United States in September. It will stop at different places around the country before making its final stop at the annual “Miatas at Mazda Raceway” event. That event will be held at the beginning of October. There will be more information provided in the coming weeks. However, if you have a Miata Club that’s interested in participating in a regional event, please contact firstname.lastname@example.org.
Since its debut in 1989, the Mazda MX-5 Miata has always offered a truly fun driving experience that can only be had in a small sports car. It’s earned over 200 awards during its lifetime, including two recent awards: 2015-2016 Car of the Year Japan, World Car of the Year and World Car Design of the Year 2016. Did you know that the MX-5 Miata also holds the Guinness World Record for the best selling open-top two-seater sports car for quite a few years? Now, it’s Mazda’s chance to break it’s own record!